What is SEO and it’s Types?
Thanks to the advent of the internet, almost everyone uses search engines for information. Be it a new product, a service or a business; you can find the information in seconds when you use search engines like Google or Bing. The results that are obtained on search engines are called “Search Engine result pages” or SERPs.
If you are a website owner and you do not find your website on the very first pages of SERPs, it is time you take SEO seriously. You can even hire the best SEO agency for the same. By doing so, you can easily improve your website’s visibility with the help of targeted keywords.
Before we learn about the types of SEO, let us understand who SEO actually works.
How does SEO work?
Whenever a user searches on websites like Yahoo, Google, or Bing, they use phrases or terms that are technically known as keywords. The search engines provide a list of relevant websites based on the keywords entered and the keywords used on the websites. Websites like Google consider various factors like Page ranking, trust score and more before placing a website on the first page results.
Understanding the Three Types of SEO
SEO is of three types, and a website needs all three of them to perform well in organic search results. They are,
· On-Page SEO
· Off-Page SEO
· Technical SEO
The three types help an SEO expert to breakdown the strategy and effectively execute their optimization plans. Let us review each of these in detail to learn their importance.
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