How does DDI help in Ethical or door-to-door fundraising ?

   2020-02-20       43        Business
Rating :
Direct Dialogue Initiatives India aims to provide ethical fundraising and public engagement services to civil society organisations in the development sector.

Ethical Fundraising is the process of seeking and gathering voluntary financial contributions from organisations, businesses or even individuals by engaging charitable foundations or governmental agencies.

Direct Dialogue Initiatives India works closely with non-profit organisations to provide end-to-end services in fundraising and public awareness. A team of workhorses and technical mavericks, they work with a passion to inspire social good and see the cause succeed.

Direct Dialogue Initiatives India aims to provide ethical fundraising and public engagement services to civil society organisations in the development sector. They strive to support environmental and social justice organisations by engaging citizens in direct dialogue on issues that affect them.

To achieve this, they provide a wide range of services in the areas of donor enrollment, retention, mobilisation, and marketing. Their key focus is to raise both one-off and recurring donations from individuals across the country for environmental and social justice causes.

Direct Dialogue Initiatives intend to create an enterprise that offers engagement assistance to civil society organisations in building a strong supporter and donor base and developing a sustainable model of financial support for their work.

Door-door fundraising is one of the integral aspects of their process. Door-to-door campaigns help them in engaging with new supporters who otherwise may not have heard of their clients’ work. For this, their team members approach individuals in strategic residential locations (with the prior permission of local authorities) to speak with them about the campaigns and ask them to support the cause.

Some of the best practices DDI is following for door-to-door fundraising are:-

  1. Providing adequate and periodic training to fundraisers
  2. Getting appropriate permissions from concerned authorities
  3. Starting conversations with people and raising awareness about the organization
  4. Inspiring trust of the donors and maintaining records 

Author Signature :


Reenu Teotia is the well known author of Digital Fundraising for NGOs in India. Ethical fundraising, door-to-door fundraising are few of the services provided to Non-Profit Organizations



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