How does mobile app advertising work and why does it work so well?

   2022-02-28       32        Technology
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How to make money from a free app? To make up for mobile app development expenses, you need monetization. One of the options is in-app advertisements.
Lately, more and more people have switched to smartphones from PCs. In 2021, mobile web traffic has increased to 50%. Smartphones are more convenient: always on hand, cheaper, and the mobile Internet speed is comparable to wireline service or Wi-Fi. Following users, advertisers are switching to smartphones too. And there one  can place an ad in both a browser and an app. The first option is the same in mobile and desktop versions, but the second one exists exclusively on smartphones. Let’s straighten it out: how can you use app advertisements?

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Purrweb team — In-App Advertisement


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