Why Choose Marketing as a Career?

   2019-04-26       121        Education
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When was the last time you watched an advertisement on television or internet? Do you remember the product /brand being advertised?

When was the last time you watched an advertisement on television or internet? Do you remember the product /brand being advertised? Was the advertisement successful enough to persuade you to buy the product? Have you ever purchased a product by watching an advertisement?

If any of the questions made you stop and think for a while, then you are heading in the right direction.

Gone are the good old days when companies used to sell whatever they manufactured. With the advancement in technology, increased literacy rate and customer awareness, business houses can no longer survive by ‘pushing’ the market. Hence, they need to produce goods with better understanding of consumers’ needs and wants to achieve the ultimate goal of consumer satisfaction. This is where marketing comes into existence.

The concept of marketing stretches from the point before the sales are starting and ends long way after the completion of sales process. Therefore, the marketing process helps boost the sales of the organization in terms of volume and money.

The question now arises Why should one study Marketing as a subject? Well, the answer comprises of a list of reasons, such as:

·        Through the information picked up on the course, people will see how to attempt critical errands, for example, competitor analysis, which enables a business to concentrate on their qualities, shortcomings, openings and dangers.

·        Marketing is an extraordinary subject to consider as though you are keen on buyer behavior.

·        Marketing degrees allow individuals to develop not only their personal skills but also presentation skills."

Author Signature :


I am ranjan sharma author of this article working for rmsschool. I am a content writer and part time i give PPC training in chandigarh . I love to write blogs also.


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