Tesla Model 3 bestselling luxury car in the US | All Used Car Sales
In the first quarter of 2019, the Model 3 was again the #1 . It was far and away the winner. It was actually #13 in the overall US car market, and no other premium-class car even made the top 20.
The Tesla Model 3 accounted for 16% of sales in the small + midsize luxury car markets. That’s 16% of both markets combined.
As Tesla indicated in its quarterly production and delivery report, the Model 3 had approximately 60% more deliveries than the #2 car in the market, which would be the C-Class.
If you combine all of the models by brand for these segments, Tesla (which only has the Model 3) drops to #3. Again, it accounted for 16% the small + midsize luxury car market, whereas the Mercedes C-Class + CLA-Class + CLS-Class + E-Class accounted for 20% of the market and the 2 Series + 3 Series + 4 Series + 5 Series accounted for 18% of the market.
I guess it depends on one’s expectations whether all of this is a win for Tesla or not, but there’s no denying that it’s a big deal for a single model to take 16% of the market (or two markets combined), especially when that model comes from a young company that just started mass producing the vehicle a few quarters ago.
Mercedes, BMW, and certainly aren’t dying, but there’s a new big shot in town. Additionally, Mercedes, BWM, and Audi sales are all down in the USA compared to last year, indicating that they are bleeding a bit.
To see how sales of all of these models have changed over time in the past 15 months, check out the next two charts — just be sure to click the little balls at the top of the charts to move from one quarter to the next.
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